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EP 45: La magia de Messi y el marketing milagroso: La historia de la marca global de Argentina
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EP 45: Messi magic and miraculous marketing: Argentina’s global brand story
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Overtime: Two years of Brand Slam: Looking back, moving forward
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EP 44: Inside José Andrés media: Building a brand with a name
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Episode 1: NICE Brands Finish First
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Episode 2: Baller Brands with Devin McCourty
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Episode 3: The Keys to Multicultural Branding
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Episode 4: The World Series of Branding
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Episode 5: Trust over-time
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Episode 6: Brand Reinvention with Samantha Lomow
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Episode 7: Humankind of AI
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Episode 8: HBO’s Knockout Star: Kali Reis
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Episode 9: Sweet (Feet) Victory with James White
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Episode 10: “Winning with Purpose” with Helena Foulkes
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Episode 11: Victory comes from within
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Episode 12: Full-court press with brand champion Dan Hurley
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Episode 13: The Dynasty, Tom Brady & the Brand
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Brand Slam: Overtime with Kayla Baptista
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Episode 14: “Personalized: Customer Strategy in the Age of AI.”
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Overtime: Dan Hurley’s Future
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Overtime: The Brady brand
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Episode 15: Inclusion with a Side of Pizza: Randy Martinez’s Recipe for DEI Success
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Episode 16: Virtual production: The future of brand storytelling
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Episode 17: The inside scoop on golf brands with Claire Rogers
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Episode 18: Bark Air takes flight: Inside the luxury pet market
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Episode 19: Gold medal branding with Kathryn Tappen
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Episode 20: Brand culture and Gen Z: Trust is a must
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Episode 21: Cultivating authentic leaders
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Episode 22: Leaders among leaders
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Episode 23: The Light Side of Branding: Sports, comedy and business with Matt Light & Lenny Clarke
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Episode 24: Heating up the Irish cream market: Coole Swan takes on Baileys’ golden goose
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Episode 25: Branding under the influence: Global brands find success with local influencers
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Overtime: José Andrés’ recipe for success
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Episode 26: PetSmart Purpose: How Corporate Social Responsibility fetches brand loyalty
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EP 27: Chris Nowinski: Tackling CTE
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EP 28: Tory Pachis: Inside Amica’s brand strategy
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EP 29: Brand Slam: Best of 2024
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EP 30: Leading across 5 generations
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EP 31: Liquid Death: Killer branding slays the beverage market
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EP 32: Super Bowl storytelling with Shelle Santana
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EP 33: Ad Age's Brian Bonilla on trends and truths
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EP 34: Mass General Brigham’s brand evolution
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EP 35: March Madness, money and marketing
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EP 36: The Masters of Branding with Billy Andrade
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EP 37: The Super Bowl Sommelier, Will Blackmon
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EP 38: The Instacart advantage: Converting clicks into carts
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EP 39: Beyond sterile marketing
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EP 40: WNBA rising: The branding power shift in women’s sports
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EP 41: AI Killed the SEO Star: Marketing in an AI world
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EP 42: Lights, Camera, Impact: Going Green in Virtual Production
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EP 43: Branding with flavor: Steve DiFillippo’s recipes for success
BRAND SLAM

Episode 23: The Light Side of Branding: Sports, comedy and business with Matt Light & Lenny Clarke

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In Episode 23 of the Brand Slam podcast, hosts Steve Rosa and Joe Kayata attend the Matt Light Celebrity Shoot-out at Addieville East Farm. They interview Matt Light about his New England Patriots career and transition to his eponymous foundation brand. Plus, the laughter is non-stop with comedian and actor Lenny Clarke who was in Something About Mary, Rescue Me, and DraftKings commercials.

This event, organized by three-time Super Bowl champion and Light Foundation founder Matt Light, raises funds to provide young people with hands-on learning experiences outside of their everyday environments. Matt reflects on his transition from being a New England Patriot to leading the Light Foundation. He shares how the lessons he learned on the field—successes, failures and the people he met—served as a catalyst for the Foundation's growth. 

A supporter of the foundation, Boston comedian Lenny Clarke, a well-known figure in the comedy and acting world, adds a touch of humor to the episode. With a career that spans movies, TV shows and TV commercials, including the memorable Sam Adams Super Bowl commercial, he discusses the importance of authenticity, especially in Boston. He shares funny anecdotes from Hollywood auditions and these iconic commercials, while underlining the crucial role of humor in advertising and everyday life.

To learn more about the Light Foundation, visit https://www.mattlight72.com/

Interested in a particular topic or want to be a guest? Contact us at brandslam@addventures.com. 

 

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